I’m a traditionally trained journalist who understands how quickly the rules change and what it takes to stay credible when they do.
I teach the frameworks, prompts, and decision-making skills communication leaders need to guide AI adoption with clarity, not confusion.
You’ve been asked to figure out AI. Now what?
Most teams don’t need more tools.
They need someone who can help them think clearly about:
1. What AI should and shouldn’t be used for
2. Wow messaging changes when answers replace links
3. Wow expertise gets surfaced, interpreted, and reused
4. Wow to guide others without losing credibility
That’s where I come in.
Why work with a journalist?
I was trained in environments like the Associated Press and the San Francisco Chronicle, where accuracy, clarity, and judgment aren’t optional, they’re the job.
I’ve spent my career learning how information gets:
1. verified
2. shaped
3. trusted
4. and ultimately used
Now those same decisions are being made inside AI systems.
Most AI training focuses on tools.
I focus on how decisions get made and how your ideas actually get used.
Trusted by organizations navigating change
As a U.S. Fulbright Specialist, I designed and led an AI journalism workshop at the National University of Laos, training faculty and students in AI-assisted reporting, interviewing, and verification.
I also work with global audiences through programs like the PWorld AI in Communications Boot Camp and industry conferences, helping communicators and educators understand how AI is reshaping visibility, authorship, and trust.
Who this is for
1. Communication leaders responsible for guiding AI adoption
2. University and organizational teams navigating change
3. Trainers and educators helping others make sense of AI
4. Professionals at a turning point in how their work is seen and valued
If you’re responsible for helping others understand what comes next, this work is for you.
A Journalist’s Guide to AI
Real conversations about how AI is changing what gets seen, trusted, and used.
Each episode features journalists, communicators, researchers, and leaders navigating these shifts in real time.
If you want grounded insight—not hype—this is where to start.
If you’re trying to understand why your ideas or your organization’s expertise aren’t showing up in AI, this is the place to begin.
Why Your Organization Isn’t Showing Up in AI
And What to Do About It
In this live session, I’ll walk you through:
1. how AI systems surface and prioritize information
2. why strong ideas often don’t get picked up
3. what communicators and leaders are missing right now
4. and how to position your work so it gets seen, understood, and used
This is not a tools session.
It’s a clarity session.
Work with me
I work with organizations and individuals through workshops, training sessions, and focused strategy conversations.
Whether you’re leading a team or navigating your own transition, these sessions are designed to help you move forward with clarity and confidence.
Journeys I've Been Part Of
"Career coaching sessions with Yumi Wilson involve more than going over resumes and filling out applications. Ms. Wilson makes sure that you are mentally, physically and spiritually prepared for your future career endeavors or your step up. I have been working with Ms. Wilson for the past year, and she has helped me refine my resume, upgrade my LinkedIn profile, and design a stunning logo for my Fancy Lady Music Channel on YouTube. Her weekly coaching sessions have literally changed my outlook on navigating through the competitive workforce in the 21st century. I would recommend her to anyone interested in leveling up."
Trusted by Leading Institutions
