Your work is changing.
So are you.
Let’s make sure your story leads the way.
You’ve spent years showing up for others. Now it’s time to realign, reclaim, and rise.


Meet Yumi Wilson
I’m a coach, mentor, and trainer who helps journalists, storytellers, and media professionals navigate turning points—using story, strategy, and smart tools like AI.
As a tenured professor at SF State, former corporate trainer at LinkedIn, and host of The Journalist’s Guide to AI, I work at the intersection of identity, reinvention, and communication.
Whether you’re burned out, in transition, or learning to lead with emerging tech, I’ll help you reconnect with your voice—and move forward with clarity, confidence, and purpose.
My approach blends deep listening, honest reflection, and practical coaching. I’ve supported journalists, PR professionals, and creative leaders in aligning their values with what’s next—personally and professionally.
Because you’re more than your job title. Let’s make sure your story reflects that.
💼 Who I Work With
- Professionals in transition
- Journalists & storytellers rewriting their narrative
- PR teams & media pros exploring how to use AI ethically and effectively
If you’re ready to lead your next chapter with bold intention, I’m here for that work.
📬 Let’s connect:
📅 Book a free clarity call
📧 Email me at [email protected]
💬 Or DM me on LinkedIn
Smart tools. Real stories. Bold transitions.
This podcast explores how AI is transforming journalism, PR, and storytelling—from the newsroom to the personal narrative.
Each episode offers practical tools, ethical insights, and real conversations with media professionals navigating change professionally and personally.
📩 Want to be a guest or collaborate? Email [email protected]

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Course Coming Soon

Prompt Power – AI for Media Pros
Get ready to level up your media game with AI. This 4-week course is packed with expert tools, curated prompts, and bonus resources designed specifically for media professionals.
Want early access? Let me know!